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Brand Presets

What are Brand Presets?​

Brand Presets define the visual identity of your videos.

They control how captions and branding elements appear, allowing you to apply a consistent look across all generated content — without manually adjusting settings every time.

Brand Presets affect appearance, not content.

Why Brand Presets exist​

Brand Presets exist to:

  • enforce visual consistency
  • reduce repetitive setup
  • support batching workflows
  • separate branding from content decisions

They allow you to scale content without losing identity.

What a Brand Preset includes​

A Brand Preset can include:

Caption colors​

  • default caption text color
  • highlighted word color (for word-by-word highlighting)

Caption size​

  • Small
  • Medium
  • Large

This controls layout and readability.

  • optional logo upload
  • configurable size
  • configurable placement:
    • top-left
    • top-right
    • bottom-left
    • bottom-right

Logos are applied as overlays during final rendering.

What Brand Presets do NOT include​

Brand Presets intentionally do not include:

  • topic
  • script
  • tone
  • duration
  • voice selection
  • assets
  • music

Those belong to Templates or the creation flow.

Applying a Brand Preset​

Brand Presets are applied from the Settings Sidebar in the Video Studio.

When applied:

  • caption styling updates immediately
  • logo settings are loaded
  • no regeneration is required

Brand changes are safe to apply late in the flow.

Default Brand Preset​

You can mark one Brand Preset as default.

When a default preset is set:

  • it loads automatically when entering the Video Studio
  • it applies to new drafts by default
  • it can be overridden at any time

Only one preset can be default at a time.

Brand Presets and drafts​

Brand Presets are saved into:

  • drafts
  • edit sessions
  • in-progress projects

This ensures:

  • consistent appearance when resuming work
  • predictable regeneration behavior

Drafts always reflect the active Brand Preset.

Brand Presets and templates​

It’s important to distinguish:

  • Brand Presets → visual identity
  • Templates → structural settings (duration, tone, etc.)

Templates may reference a Brand Preset, but branding is managed independently.

This separation keeps systems flexible and safe.

Updating a Brand Preset​

When you update a Brand Preset:

  • existing projects are not affected
  • drafts using that preset will reflect changes
  • future videos will use the updated configuration

ReelBot never retroactively changes generated videos.

Deleting a Brand Preset​

Deleting a Brand Preset:

  • removes it from the sidebar
  • does not affect existing projects
  • does not break drafts (they fall back to no brand)

Deletion requires confirmation.

Best practices for Brand Presets​

For best results:

  • create one preset per brand
  • keep caption colors high-contrast
  • reuse the same preset across batches
  • avoid frequent changes mid-batch

Consistency improves perceived quality.

Common mistakes to avoid​

  • mixing multiple brand presets in one batch
  • using low-contrast caption colors
  • relying on presets to fix pacing issues
  • confusing brand presets with templates

Brand Presets control identity — not behavior.

The CreatorOps perspective​

In CreatorOps, branding should be systematic, not manual.

Brand Presets:

  • turn visual identity into configuration
  • remove repeated decisions
  • scale consistency effortlessly

They ensure every video looks intentional — even at scale.

  • Settings Sidebar Overview
  • Caption Customization
  • Word-by-Word Highlighting
  • Templates

Your brand is part of the system — lock it in once, reuse it everywhere.