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Platform & Distribution Overview

Distribution is part of the system

Creating a video is only half the job.

In CreatorOps, distribution is a continuation of the workflow, not a separate phase handled ad-hoc.
ReelBot is designed to help you move smoothly from generated video to published content without breaking consistency.

This section explains:

  • how ReelBot supports distribution
  • what is automated vs manual
  • how to think about platforms at scale

Supported platforms

ReelBot currently supports direct publishing to:

  • TikTok
  • X (Twitter)
  • Instagram Reels
  • YouTube Shorts

You can always:

  • generate videos without publishing
  • download videos and upload them manually to any platform

Publishing inside ReelBot

Publishing in ReelBot is optional, but integrated.

From the Review screen or Projects page, you can:

  • select a generated video
  • write a post title and description
  • choose one or more connected platforms
  • publish immediately or save as a draft

Publishing does not alter the video itself — it only affects distribution metadata.


Drafts vs published posts

ReelBot separates content from posts.

  • Projects represent generated videos
  • Posts represent platform-specific publishing actions

This allows you to:

  • reuse the same video across platforms
  • publish the same video multiple times
  • prepare drafts without committing to publication

Draft posts can be saved and published later.


Channel connections

Social platforms are connected through Channels.

Each channel:

  • represents one social account
  • can be added or removed at any time
  • is subject to plan limits

Currently supported channel types:

  • TikTok accounts
  • X accounts

Channels are required only if you want to publish directly from ReelBot.


Platform differences to keep in mind

Short-form platforms differ in:

  • caption length limits
  • hashtag behavior
  • audience expectations
  • performance patterns

ReelBot does not force platform-specific optimization by default.
Instead, it focuses on producing platform-ready content that you can adapt if needed.

CreatorOps favors consistency over chasing platform quirks.


ReelBot’s distribution philosophy

ReelBot intentionally avoids:

  • auto-posting without review
  • opaque optimization rules

Instead, it provides:

  • clean publishing primitives
  • reusable videos
  • draft-first workflows

This keeps you in control while reducing friction.


Using ReelBot with external tools

Many creators choose to:

  • generate videos in ReelBot
  • schedule or distribute using external tools
  • analyze performance elsewhere

This is fully supported.

ReelBot’s outputs are designed to fit cleanly into:

  • external publishing tools
  • manual uploads
  • multi-platform strategies

Scaling distribution responsibly

As output increases:

  • posting cadence matters more than volume
  • reuse becomes more valuable than novelty
  • consistency builds audience trust

ReelBot supports this by:

  • preserving projects
  • allowing reuse
  • separating generation from publishing

Distribution remains intentional, not reactive.


What to explore next

👉 Learn how publishing works step by step
Publishing Videos

👉 Learn how to manage connected social accounts
Managing Channels

Distribution is not about pushing buttons — it’s about sustaining momentum.